Bmore POWER: Peer Street Outreach at 12 Weekly Neighborhood Sites

A Direct-Allocation Model for Overdose Prevention and Rapid Cluster Response

City of Baltimore, Maryland | Behavioral Health System Baltimore, Inc.
MARYLAND Urban Pop. 570k Launched 2025
Steam rising over traffic and a city bus on Charles Street near Lombard Street in downtown Baltimore, with office towers on either side.
Lead Agency
Behavioral Health System Baltimore, Inc. (BHSB)
Location
City of Baltimore, focused on its highest-need neighborhoods
Year Launched
Program formed 2017; settlement-funded project began 2025
Opioid Settlement
About $2 million over three years (2025-2028)
People Served
12 weekly outreach sites plus reactive outreach
Service Type
Street Outreach, Naloxone Distribution, Peer Support, Warm Hand-Off, Workforce Development
$2M
Opioid Restitution Fund Award
Over three years
12
Weekly Proactive Outreach Sites
Across Baltimore
100%
Peer-Staffed Team
Staffed by people with lived and living experience

Bmore POWER™ is Behavioral Health System Baltimore, Inc.’s (BHSB) street-based overdose prevention team, staffed entirely by people with lived and living experience with drug use, that runs 12 weekly outreach sites, distributes naloxone, links residents to substance use services and community resources, and dispatches outreach when overdose clusters appear in Baltimore City neighborhoods.


The Challenge They Were Addressing

Baltimore City has one of the highest overdose burdens of any American city, and the residents most at risk of dying are among those least likely to walk into a brick-and-mortar clinic. Overdose prevention services, including current information about the drug supply, had to reach people where they already spent their days. That meant showing up on the corner, outside the store, and near the transit stop where residents already gathered. Behavioral Health System Baltimore, Inc., the city's Local Behavioral Health Authority, understood that a clinic-based referral pathway alone would leave the highest-need residents unreached.

When the city negotiated its opioid settlement agreements, it took an unusual approach. Rather than solely creating a single competitive pool that any organization could apply to, the City also named 22 specific entities in the settlement agreements themselves and directed portions of the funding straight to them. Each named entity had a track record of doing work aligned with the funding's intent. Bmore POWER was one of the three BHSB programs to receive a direct allocation.

For Bmore POWER, which had been operating on a mix of grants for a decade, the settlement award was an opportunity to expand its working model. The team knew the neighborhoods and was staffed by people from those neighborhoods. What the team needed was more outreach hours, more supplies, more capacity to respond in near real time when the drug supply shifted, and more support for a workforce whose primary qualification is living and lived experience.


What They Built

Bmore POWER operates 12 weekly proactive outreach sites across Baltimore, running Sunday through Saturday, with over 100 hours of outreach each week. Each site runs a three-hour shift, typically 9:00 a.m. to noon or 1:00 p.m. to 4:00 p.m., in a neighborhood where the team has built long-standing relationships. The team distributes overdose prevention supplies and connects residents to treatment, recovery, and other community resources when indicated.

Every full-time staff member goes to outreach, including the Director and Associate Director. Tuesdays begin with office supply packing, a Site Leaders meeting, an all team members’ meeting, and Site Leader pick up of their week’s supplies. Supplies are also packed and picked up by Site Leaders on Fridays. Throughout the week, Site Leaders and Coordinators arrive at each site 10 to 30 minutes early to set up, and run the shift with three to five outreach workers. Coordinators and the Outreach Coach rotate as supervisors on duty, providing on-site support and making the call when weather or safety requires the team to relocate or shut down for the day.

The opioid restitution fund award added a second operational mode: reactive outreach. Proactive outreach is scheduled and predictable, in the same place at the same time each week. Reactive outreach is dispatched when localized overdose spikes or drug supply shifts appear, sometimes in neighborhoods where Bmore POWER has not previously worked. The team monitors data feeds from the Baltimore City Health Department, listens for community reports, and applies dispatch criteria to decide when to send a team in near real time. Because reactive outreach can land the team in unfamiliar territory, staff refresh the introduction skills the team relied on when Bmore POWER was first formed, restating who they are, why they are there, and what they can offer.

The third layer of the project is workforce development for staff with lived and living experience. Two Training Coordinators sit on the team full-time, join the Tuesday all team members’ meeting, participate in outreach, and provide the current information the team needs on additives in the drug supply, changing local trends, and evolving practice. That training capacity extends beyond Bmore POWER: BHSB shares the training with the other opioid restitution fund grantees in the City, so more than 30 organizations doing similar outreach do not each have to buy their own.

Key Program Components

12 weekly proactive outreach sites
Three-hour shifts in specific neighborhoods, staffed by peers who are members of those communities. Every full-time staff member, including leadership, is out on the street.
Naloxone distribution
Overdose prevention services are distributed at every site along with education on responding to an overdose.
Reactive outreach for overdose clusters
Data feeds from the Baltimore City Health Department, community reports, and dispatch protocols trigger a rapid-response team into neighborhoods where an overdose spike or supply shift has emerged.
Peer workforce, top to bottom
Every team member has lived or living experience with drug use.
Structured on-site supervision
Coordinators and an Outreach Coach rotate through sites as supervisors on duty, supporting new staff, handling safety calls, and reinforcing training in the moment.
In-house training and workforce development
Two Training Coordinators keep the team current on the drug supply, safety, and practice. The training is shared with the other opioid restitution fund grantees in the City.
Warm hand-offs to trusted partners
When a person needs services outside Bmore POWER's scope, the team hands off to specific trusted partners such as Charm City Care Connection (a low-barrier drop in center), treatment providers, and recovery community centers already active in the neighborhood. The team heavily utilizes and refers to 988 as a gateway to an array of local treatment and other resources.

Who You Need at the Table

Required Partners
Role
Behavioral Health System Baltimore, Inc. (Lead Agency)
Home of the Bmore POWER team, houses the training program, manages the opioid restitution fund grant, and connects the outreach work of Bmore POWER to the City's broader behavioral health system.
Baltimore City Health Department
Data-sharing agreements provide overdose cluster alerts and current information on substances in the local drug supply. Longstanding neighborhood liaison work laid the groundwork for the trust BHSB now inherits.
Baltimore City Mayor's Office of Overdose Response
Coordinates the 22 named entities receiving direct opioid settlement allocations, administers competitive community grant awards, convenes grantees to share what is working, and manages reporting.
Community-based partners (Charm City Care Connection, 988, and others)
Provide warm handoffs to services Bmore POWER does not deliver directly, of even greater importance in neighborhoods where Bmore POWER is conducting reactive outreach but does not operate a proactive outreach site.
Helpful Partners
Role
Other opioid restitution fund grantees (30-plus organizations)
Receive the training BHSB shares under the third grant activity, and are peer collaborators in the city's overall overdose response.
High-Intensity Drug Trafficking Area (HIDTA) collaborative work group
Occasional information on drug supply enforcement trends, filtered through a public-health lens by a coordinating city group and via automated alerts through the nationwide ODMap system.

What made a willing partner essential vs. optional?

A required partner is one whose absence would either stop the work or make it far less effective. In Baltimore, the Health Department is the required partner because its data feeds tell Bmore POWER where to send the reactive outreach team and what to warn residents about, and because its historical community liaison work built the neighborhood trust Bmore POWER now operates within. The Mayor's Office of Overdose Response convenes opioid restitution fund grantees and holds the reporting structure that keeps the settlement funds accountable. Trusted community-based partners are required for warm hand-offs, so a resident asking for a service Bmore POWER does not provide is not left without a connection to help.

"Trust and rapport in the community. That is the non-negotiable, and it is built by having people on the team who are of the community."
Danielle Johnson, Associate Director, Bmore POWER

Helpful partners expand reach and add specificity, but are not day-to-day operational. Data from HIDTA, for example, is useful when it comes, but too infrequent and too narrow to build the model on. The training-sharing relationship with other City grantees is a helpful multiplier that keeps 30-plus organizations aligned on current practice without each having to build a training program from scratch.


Budget Breakdown

$1.7M
Annual Program Budget
FY27, drawn from two primary sources plus a smaller third
$2M
Opioid Settlement Funding
Over three years (2025-2028), tiered by year
11
Grant-Funded Positions
Of 24 total staff, supported by the opioid restitution fund grant
Grant Year Status
Currently in Year two of three
Primary Funding Source
Baltimore City opioid restitution fund award, awarded directly to BHSB as a named entity
Additional Funding
One additional primary source and a small third source, together making the program not fully dependent on settlement dollars
Budget Category
Amount
Notes
Personnel/Staffing
Largest share
11 positions on the ORF grant across Outreach Workers, Site Leaders, Coordinators, Outreach Coach, Training Coordinators, Associate Director, and Director; BHSB carries additional Bmore POWER positions with other funding.
Supplies/Equipment
Substantial
Naloxone, wound care supplies, hygiene and safer-sex kits, and printed materials for 12 weekly sites. Outreach equipment, including backpacks, tables, table cloths, signage, and carts/containers for supply transport. Branded team apparel.
Peer Support/Recovery Workforce
Included in personnel
A peer fills every position on the team with lived or living experience; peer roles are not a separate line.
Training & Capacity Building
Dedicated allocation
Two Training Coordinator positions plus training materials, shared internally and with other City grantees.
Technology/Data Systems
Small
Data-sharing infrastructure with the Baltimore City Health Department and internal tracking; no major technology build under this grant.
Contracts
Limited
Occasional contracted services; the model relies on in-house staff.
Administration and Indirect
Standard BHSB rate
Standard BHSB indirect applied as the lead agency.

What is the minimum viable budget to replicate this?

The floor for a smaller jurisdiction is one dedicated coordinator plus a small team of paid peer outreach workers, a supply of naloxone, a working data connection with the local health department, and one or two anchor community partners willing to accept warm hand-offs. A rural county with around $75,000 could run a scaled version. That version would include one or two paid peers, a weekly outreach site in the neighborhood with the highest need, and a formal referral relationship with the local treatment provider and recovery community center. The essential investment is peer staffing, reliable supplies, and time in the community. Scale can grow later.


What Worked and Why

Specific decisions or design features that drove success

The critical component of this model is a team drawn from the neighborhoods where outreach happens. Team members describe clocking in and continuing the work they were already doing before they had a Bmore POWER uniform. That work includes handing out naloxone, checking on neighbors, and answering questions. The team does not have to fight to make community connections because the team already is the community. Health departments and outside agencies routinely struggle with that step; Bmore POWER does not.

The workforce policy that makes peer staffing sustainable centers on the staff member's ability to do the job on a given day. BHSB approaches substance use disorder the same way it would any other protected health condition. What matters at work is whether a staff member can show up safely and effectively that day. That posture is backed by generous PTO, flexible scheduling, and multiple part-time options at 11, 19, and 40 hours a week, so a staff member can hold the position that fits their life at a given moment and remain eligible to move into more hours when they are ready.

A second design decision was to add reactive outreach as a distinct operational mode without changing the foundation. Proactive outreach retains the scheduled, relationship-based rhythm that built trust over a decade. Reactive outreach adds rapid-response capacity when data or the community signals that a neighborhood needs help now. Separating the two modes protects the long-standing relationships in proactive sites while making the team responsive to acute risk.

A third choice was to share training with the other 30-plus opioid restitution fund grantees in the city, multiplying the settlement funds' impact and keeping practice aligned across the response. Instead of every grantee building in-house training capacity, BHSB provides a shared body of training content that the whole cohort can draw on. The result is a more consistent standard of care across Baltimore and a more efficient use of the settlement dollars.

Direct naming in the settlement agreement gave Bmore POWER the opportunity to plan a three-year program. The tiered allocation, smaller in Year 1 and larger in Years 2 and 3, matches the natural pace of hiring, training, and building infrastructure. A traditional grant cycle would have pushed the team to spend fast and prove impact quickly. The direct-allocation approach let the work grow at the pace it needed.

"To be successful, you cannot just hire people and say the work is done; organizations must put in the time, energy, and resources behind supporting staff so they are set up for success."
Zach Kosinski, Director, Bmore POWER

Early outcomes and data

  • 12 weekly proactive outreach sites operating Sunday through Saturday, with over 100 hours of outreach each week.

  • Reactive outreach protocol established, including data-sharing agreements with the Baltimore City Health Department for cluster alerts and drug supply information.

  • Team expanded from 16 to 24 total staff, with 11 positions supported by the opioid restitution fund grant.

  • Two dedicated Training Coordinator positions are embedded on the team, delivering internal workforce development and shared training to more than 30 City grantees.

  • Reach and encounter numbers are tracked and reported monthly and quarterly to the City, and summarized annually in BHSB's public impact report.

  • Warm-handoff pathways are in place with community partners, including Charm City Care Connection, local substance use services providers, and neighborhood recovery centers.


Replication Guide
How to Replicate This Model
Minimum viable version
The minimum viable version of Bmore POWER is a single paid peer coordinator, a small team of paid peer outreach workers, a reliable supply of naloxone, one anchor outreach site in the neighborhood with the highest need, and a formal warm-handoff relationship with local substance use services providers and one recovery community center. Data can come from the local health department or EMS at whatever cadence they can share.
First three steps
1
Listen to the community first, before designing the program Spend the first weeks conducting a needs assessment with the residents most affected. Ask what they see, what is missing, and who they already trust. Build on what already exists rather than importing an external model. If a small overdose response or a food distribution network is already active in the neighborhood, start by supporting it and asking how outreach can fit.
2
Hire peers from the neighborhoods where outreach will happen Recruit staff who live in the areas the program will serve. Post the position with a clear statement that criminal record and past substance use are not automatic bars to employment, and screen for the knowledge, skills, and abilities the job requires. Build workforce policies, paid time off, and flexible scheduling to make the position sustainable for people with living and lived experience, whether they identify as in recovery or not.
3
Build the supply chain and the supervisory structure before going live Confirm the naloxone supply, the storage protocol, the transport plan to and from sites, and the on-site supervisor rotation. Decide in advance who makes the call to relocate or shut down a site due to safety or weather conditions, and train the team on the criteria. The first outreach shift should meet a working system.
Common Pitfalls
✕
Sending outsiders into neighborhoods where no one knows them Programs that dispatch staff without relational ties often see thin engagement and community skepticism. If peers cannot be hired from the specific neighborhood, at least partner with an organization that has standing there before the first outreach shift.
✕
Applying standard corporate HR to a peer workforce Blanket drug testing, rigid attendance policies, and inflexible full-time-only schedules will disqualify or push out many of the candidates a program most needs. Design the policies for the workforce the model requires, in line with employment law, from day one.
✕
Publishing detailed outreach schedules for general public traffic Bmore POWER's model works because the team is present with the same neighbors at the same time each week. Overexposing the schedule attracts non-community traffic, which changes the site's dynamic and can compromise safety. Community members find the team through relationships and word of mouth.
✕
Building training capacity in isolation Cities with many outreach grantees waste dollars when each one builds a small in-house training operation. A shared training resource across grantees stretches the money farther and produces a more consistent standard of practice.
✕
Treating reactive outreach the same as proactive outreach Dispatching the team into an unfamiliar neighborhood without refreshing the introductory skills that first built trust in proactive sites can produce a poor first impression that closes the door to later work. Train explicitly for the different demands of reactive outreach before using it.

Lessons Learned

  • Peer staffing must be paired with an appropriate workforce policy. Hiring people with living and lived experience is only the first step. The policies on scheduling, PTO, supervision, and definitions of workplace fitness must be designed for the workforce being hired. Approaching substance use disorder the way an employer approaches any other protected health condition is both the legal standard and the sustainable one.

  • Direct allocation of settlement funds can outperform open competition. Naming entities in the settlement agreement and directing funds to teams already doing the work moved money to programs faster, reduced the risk of misuse, and let recipients plan multi-year programs at a realistic pace. Cities and states negotiating settlements should consider whether direct allocation to proven teams is the right instrument alongside competitive rounds.

  • Shared training capacity multiplies impact across a grantee cohort. Building one strong training institute inside a lead agency and opening it to every grantee in the city produced a common practice standard, reduced duplicative spending, and created a natural coordinating body among organizations doing overlapping work.

  • Reactive outreach is a distinct discipline. Reacting to a cluster requires different introductory skills, different safety protocols, and different dispatch decisions than running a scheduled site every week. A team that assumes the two modes are interchangeable will underperform on both.

  • The story is in the relationships, but the funding case is in the numbers. Monthly and quarterly reporting to the city on outputs, encounters, and supplies distributed is a non-negotiable, and BHSB tracks it carefully. The narrative that persuades a new jurisdiction to try the model, though, lives in the neighborhood-by-neighborhood relationships the team has built. Plan to tell both stories.


Primary Contact
Zach Kosinski
Director, Bmore POWER, Behavioral Health System Baltimore
Additional Contacts
Danielle Johnson, Associate Director, Bmore POWER, Behavioral Health System Baltimore
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